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Seotistics - Web Analytics + Business + Strategy

The Seotistics newsletter is written by Marco Giordano, a Data/Web Analyst with the goal of combining business and web data. Tired of the usual boring Analytics content without any business impact? Seotistics teaches you how to use Analytics, web data and even content in your workflow while helping you with Strategy.

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🛰️ The AI Tools To Use In Web Analytics

Use Data Or Be Used By Data! The May 19 issue of Seotistics is here for you! AI is making some nice advancements as of late and I am here to show you some ideas. I had to talk about Knowledge Graphs and Taxonomies but I will postpone it... These tools are quite relevant today and can massively help you. Mind you, Analytics is NOT only tools and tricks though... Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users...

Use Data Or Be Used By Data! The May 13 issue of Seotistics is here for you! There is a lot of buzz around content and its future. I am more than bullish about it... you know why? Because many people haven't really grasped the essence of content. You will soon understand why content is so important. P.S. I've just launched my new course "Think Like a Web Analyst" yesterday. Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident....

Use Data Or Be Used By Data! The May 5 issue of Seotistics is here for you! The majority of you own a small website or probably want to invest in a side hustle or personal brand. Maybe you often work with small businesses and not gigantic corporations... this is for you! P.S. My new course is launching next Monday, so the next issue will be published on Tuesday. Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users...

Use Data Or Be Used By Data! The April 28 issue of Seotistics is here for you! I am generally against AI because most of the stuff we read is slop. There are super valid use cases though and I am here to show you how YOU can do the same. If you need some motivation for your professional life, this is for you! Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users can read this tutorial to do it. Read this in your...

Use Data Or Be Used By Data! The April 22 issue of Seotistics is here for you! AI and LLMs made data even more popular but there are a lot of lingering issues. Many of you have an interest in Web Data and it's important to show how you can get the most out of it... while being profitable! So what's actually missing today? P.S. I've updated my BigQuery Handbook, go check your welcome emails... or in case ask me and I send you the link. Please move this email to your Primary inbox or reply to...

Use Data Or Be Used By Data! The April 14 issue of Seotistics is here for you! You need data if you want to level up your content game... otherwise you will be stuck at the lowest level of content. Content and Data are 2 of my main topics and it's time to do a recap about why the 2 work together. P.S. My recent brightonSEO talk covers the part about content auditing! Next week Seotistics will be on Tuesday! P.S. Happy Easter in advance 🐇 Please move this email to your Primary inbox or reply...

Use Data Or Be Used By Data! The April 7 issue of Seotistics is here for you! Using web data is cool but what about delivering something? I will show you how and why to deliver products to your audience. If you don't know how to present and use your data, this issue is for you. P.S. I've written a new article about Content Management & Operations, go check it out! Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users...

Use Data Or Be Used By Data! The March 31 issue of Seotistics is here for you! It's undeniable that the Western data job market has changed and is still changing. OK cool but what's your point? Simple, it's necessary to go beyond labels (e.g. SEO, Product, Growth, Analyst) if you work with web data. I've writte a new article covering the other part of today's NL, it's about Descriptive Web Analytics and why it matters. Please move this email to your Primary inbox or reply to it. This is to...

Use Data Or Be Used By Data! The March 18 issue and 100th of Seotistics is here for you! Finally, we are at the #100 issue! Thanks to all for the support and for reading my content with passion. In this issue I will go through our story and what you can expect to see in the future! Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users can read this tutorial to do it. Read this in your browser 📣📣 Important...

Use Data Or Be Used By Data! The March 17 issue of Seotistics is here for you! If you have wondered aimlessly searching for cool automation through the depths of social media... don't worry, I will show you some ideas to get started and what you need to know in 2025. Consider this as a nice introduction to the topic. P.S. I am also working on a lot of new content for you folks, stay tuned 👀 You will get some freebies and more stuff on what I'll discuss today. Please move this email to your...