Use Data Or Be Used By Data! The July 13 issue of Seotistics is here for you! Scraping is one of the most important skills you must have as an analyst AND marketer. But what changed after LLMs? Well, a lot! This issue is about YOU scraping websites to get data, not how LLM providers scrape your website. Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users can read this tutorial to do it. Read this in your browser 📣📣...
13 days ago • 6 min read
Use Data Or Be Used By Data! The July 6 issue of Seotistics is here for you! This is the last issue talking about LLM measurement. I will cover some of the last details because this topic has been covered a LOT. Then, I will start drafting one of the many articles I promised you 👀 If you are still postponing studying LLMs... I have bad news: they are everywhere. It's also true that AI Search as of now looks like Sci-Fi in terms of measurement (it doesn't exist yet). Please move this email to...
20 days ago • 6 min read
Use Data Or Be Used By Data! The June 29 issue of Seotistics is here for you! The last time we talked about AI measurement and what changed. Turns out a lot changed indeed! I will go deeper on some concepts that the last time weren't covered with due credit. P.S. Next week the last part of this series. Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users can read this tutorial to do it. Read this in your browser 📣📣...
27 days ago • 6 min read
Use Data Or Be Used By Data! The June 22 issue of Seotistics is here for you! LLM/AI measurement is on the mouth of everyone... but is it actually possible? I don't want to give you the secret to all problems because it doesn't exist. In fact I will show you why most of this is not as easy as you imagine. This is just an intro for the next content. P.S. I will also write a longform article on the topic, this is just the starter. Please move this email to your Primary inbox or reply to it....
about 1 month ago • 5 min read
Use Data Or Be Used By Data! The June 16 issue of Seotistics is here for you! The more I work in Web, the more I realize the shift that is happening is more real. SEO, PPC, Social media, you name it, it's just a different game now. Yet, people wage their marketing campaigns with outdated tools and tactics. It's always fun to come back to old problems with new perspectives and tools! Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by...
about 1 month ago • 5 min read
Use Data Or Be Used By Data! The June 8 issue of Seotistics is here for you! After one of my best weeks in terms of Web Analytics events, I am here to share what we learned. From Wednesday to Saturday I attended 4 different events in Copenhagen organited by the Brand Leadership Community. Naturally I must inform my readers about what I learned and what's going on in Web Analytics! Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by...
about 2 months ago • 5 min read
Use Data Or Be Used By Data! The June 1 issue of Seotistics is here for you! The Web Analytics industry is changing more and more... this will also be the topic of my talk this Saturday for MeasureCamp Copenhagen. Gone are the times of just plugging GA4 and GTM and calling it a day. In my previous issue I described how most Analytics ROI is invisible... and well that's also because many didn't experience a good tech stack. Please move this email to your Primary inbox or reply to it. This is...
about 2 months ago • 6 min read
Use Data Or Be Used By Data! The May 25 issue of Seotistics is here for you! Data, data and data... but is it even true that Analytics helps with making money? You see, there are many ways Analytics helps you. And I will show you how data goes far beyond simple advice. The term ROI in the email subject is improper but most of you use it soooo. Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users can read this...
2 months ago • 6 min read
Use Data Or Be Used By Data! The May 18 issue of Seotistics is here for you! In the last issue we saw which actions are more important and which aren't, based on web data. Today I wanna show you some actual examples to motivate you. For sure, I can't make explicit names now or spill the actual tea 👀 Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users can read this tutorial to do it. Read this in your browser 📣📣...
2 months ago • 7 min read