Use Data Or Be Used By Data! The October 6 issue of Seotistics is here for you! There is too much misinformation online, especially on the topics of Analytics and Marketing. The thing is, some bad advice can be extremely expensive for businesses. I show you what to avoid and why it's suboptimal! Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users can read this tutorial to do it. Read this in your browser 📣📣...
9 days ago • 6 min read
Use Data Or Be Used By Data! The September 29 issue of Seotistics is here for you! You often read about crazy stuff on social media like LLMs and automation. Even some "consultants" or agencies hype cool stuff up for selling. However, all of this doesn't matter without the good data basics. Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users can read this tutorial to do it. Read this in your browser 📣📣 Important...
16 days ago • 6 min read
Use Data Or Be Used By Data! The September 22 issue of Seotistics is here for you! In the last issue I've talked about Growth and why it's not all there is in business. Consistency is often an underrated concept because many companies worry too much about uncontrolled growth. Today I show you the other side of the equation. Why is acquisition super important for growing? P.S. New article out about GSC data and metrics, stay tuned for more. Please move this email to your Primary inbox or reply...
23 days ago • 6 min read
Use Data Or Be Used By Data! The September 15 issue of Seotistics is here for you! Growth is one of the main focus for many SEOs/Marketers and you may think this is a great thing. But is it? I am here today to show you why consistency is preferable in some cases. Some counter-arguments will be covered in my future issues... of course growth is also important and you don't grow a business with retention and/or pure stagnation. Please move this email to your Primary inbox or reply to it. This...
about 1 month ago • 6 min read
Use Data Or Be Used By Data! The September 8 issue of Seotistics is here for you! It was hard to put these concepts into words and connect them to Web Analytics. Pretty much any job isn't about hard skills alone... the highest-paid professionals think differently. I want to show you how to abstract concepts and what is common sense in daily data life. Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users can read...
about 1 month ago • 6 min read
Use Data Or Be Used By Data! The September 1 issue of Seotistics is here for you! While everyone talks about AI, LLMs and "innovation", only a few actually focus on understanding the business. Today, I show you the importance of giving context to metrics! You can list down all the cool stuff you want but you need context! Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users can read this tutorial to do it. Read this...
about 1 month ago • 6 min read
Use Data Or Be Used By Data! The August 25 issue of Seotistics is here for you! AI this, AI that, content is supposed to be dead and here you are, consuming my content. Auditing content is one of the most common activities and I am here to do a quick recap for those who are going back to work. This issue will be more chill as many of you are still not fully back from holidays. Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by...
about 2 months ago • 7 min read
Use Data Or Be Used By Data! The Augut 18 issue of Seotistics is here for you! Most aspirant data practitioners get it wrong... because of most of what we read online is misleading. I will show you what you need to know to be different from the mass. So we are not talking about mainstream topics or what is already done... P.S. My friend Juliana Jackson wrote a peak piece on analyzing websites + UX/CRO and I contributed, go check it out! Please move this email to your Primary inbox or reply to...
about 2 months ago • 7 min read
Use Data Or Be Used By Data! The August 11 issue of Seotistics is here for you! Let's go back to some good ol' analysis. The topics included here are what you should be familiar with, as those are common use cases. Once you combine this with the previous issues of Seotistics, you will become unstoppable. P.S. Now with AI you can code stuff yourself but if you want a deeper breakdown, check out my paid resources. Please move this email to your Primary inbox or reply to it. This is to prevent...
2 months ago • 8 min read