Use Data Or Be Used By Data! The Augut 18 issue of Seotistics is here for you! Most aspirant data practitioners get it wrong... because of most of what we read online is misleading. I will show you what you need to know to be different from the mass. So we are not talking about mainstream topics or what is already done... P.S. My friend Juliana Jackson wrote a peak piece on analyzing websites + UX/CRO and I contributed, go check it out! Please move this email to your Primary inbox or reply to...
10 days ago • 7 min read
Use Data Or Be Used By Data! The August 11 issue of Seotistics is here for you! Let's go back to some good ol' analysis. The topics included here are what you should be familiar with, as those are common use cases. Once you combine this with the previous issues of Seotistics, you will become unstoppable. P.S. Now with AI you can code stuff yourself but if you want a deeper breakdown, check out my paid resources. Please move this email to your Primary inbox or reply to it. This is to prevent...
17 days ago • 8 min read
Use Data Or Be Used By Data! The August 4 issue of Seotistics is here for you! Last week I've talked about the foundations of Analytics... now I will show you how it usually works with B2B enterprise businesses. This is my direct experience and I had to make some concepts more "generic" to avoid being too specific. Most of the skills you need are relatively basic but the real issue is how you combine them together. P.S. Maybe I will cover this topic in more depth in the next issues 👀 Please...
24 days ago • 6 min read
Use Data Or Be Used By Data! The July 28 issue of Seotistics is here for you! In a world where people obsess over the Google Stack and AI, I am here to show the truth. Traditional skills are the foundations for everything. Learn these and you will have the edge over many others who like shiny tools. I may cover more details in my next issue too, I am super tired by all the content I am producing lol P.S. The Seotistics Summer Sales end tomorrow at 23.59 (CET). Hurry up because there won't be...
about 1 month ago • 6 min read
Use Data Or Be Used By Data! The July 21 issue of Seotistics is here for you! Google Analytics 4 is hated by many. You see a lot of posts on LinkedIn of marketers complaining about it... True, the product is bad but with over (allegedly) 85% market share, what's the alternative? So instead of complaining about it, I show you how you can exploit it. People these days are GA4phobic, they are scared and angry at GA4... it doesn't have to be this way! P.S. New article about small vs big websites...
about 1 month ago • 7 min read
Use Data Or Be Used By Data! The July 15 issue of Seotistics is here for you! Metrics and KPIs are in everyone's mouth but many barely know how to make the most out of them. That's because the word KPI has been degraded. It doesn't help that most content online only covers the basics (e.g. traffic, revenue, that's it). Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users can read this tutorial to do it. Read this in...
about 1 month ago • 7 min read
30% off on all of my products until July 29 (CET), be quick! Use the code "SUMMER25" at checkout. Analytics for SEO - Course (1-to-1 on demand, full support and exclusive content + free updates) P.S. The course was updated recently and will receive more content this week. Learn Analytics For SEO Now! If you are tired of being puzzled by Web data, I can help you: ✅ Python notebooks and SQL code to learn the hard skills ✅ SEO Processes and Examples to convince stakeholders and become actionable...
about 2 months ago • 1 min read
Use Data Or Be Used By Data! The July 7 issue of Seotistics is here for you! LLMs, AI, this and that, there are too many buzzwords but not much action. Was content actually affected? Yes and no. I will tell you exactly why and what you can do instead of reading another case study. Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users can read this tutorial to do it. Read this in your browser 📣📣 Important...
about 2 months ago • 8 min read
Use Data Or Be Used By Data! The June 30 issue of Seotistics is here for you! An Analyst is a superior thinker and a person who can dissect topics with precision. Some of my students and readers alike commit the usual mistakes that can be easily avoided. We will take some of the concepts from my last issue to see why. âš This Seotistics issue may inflict scalds and burns, handle with caution. Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into...
about 2 months ago • 9 min read