The Black Friday Discount is here! 40% off on all of my products from now until December 3 (CET), be quick! 👀 Use the code "BF2025" at checkout. And... new updates coming this week. Grab this discount before they launch. 😎 P.S. My regular newsletter will release tomorrow. Pick your path to analytics mastery: Analytics for SEO Course - (1-to-1 on demand, full support and exclusive content + free updates) Learn Analytics For SEO Now! Analytics for SEO Ebook - (for self-taught learners) Get The...
5 days ago • 1 min read
Use Data Or Be Used By Data! The November 17 issue of Seotistics is here for you! Best practices are cool until they no longer serve their purpose.... today I will show you why most of the things that were done in the past don't actually make sense. It's almost 2026 and we closer to going to Mars than having decent web data practices across the world. Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users can read...
11 days ago • 6 min read
Use Data Or Be Used By Data! The November 10 issue of Seotistics is here for you! I keep seeing the usual issues in businesses and yes, they can be solved easily. Small or big, it matters but not here. There are some basic things that you can do now to improve your company reporting tenfold. Consider this is as an introducition to what we will analyze even better in the next Seotistics issues. Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into...
18 days ago • 6 min read
Use Data Or Be Used By Data! The November 3 issue of Seotistics is here for you! It's common to read on LinkedIn about "data strategy" and all that entails. Look, in most cases we working in Web need less... and that's why domain knowledge matters. Once you understand what companies want, the rest is downhill. Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users can read this tutorial to do it. Read this in your...
25 days ago • 6 min read
Use Data Or Be Used By Data! The October 27 issue of Seotistics is here for you! Content this, content that... but does it work? Yes of course it does! The issue is that too many people do the same mistake and think of content as homework. This also goes to measurement, no wonder it doesn't work. I will integrate some concepts from the past issues too. Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users can read...
about 1 month ago • 6 min read
Use Data Or Be Used By Data! The October 20 issue of Seotistics is here for you! The new year is close and many of you want to upskill. Whether you are a marketer or a data professional, it's always good to have more skills, especially during a recession. I'll show you what you can learn and how to avoid spending time on topics you will never touch. P.S. I've just written an article on GA4 metrics (+ BigQuery calcs), your upskilling starts there! Please move this email to your Primary inbox...
about 1 month ago • 7 min read
Use Data Or Be Used By Data! The October 13 issue of Seotistics is here for you! People talk about LLMs and visibility... but is it really new? No, it's the usual stuff that many ignored for years but now they can't anymore. Same for branding... too many marketers claim it can't be measured, which is false. I will outline the very basics as the full topic would require a masterclass 💀 Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by...
about 2 months ago • 8 min read
Use Data Or Be Used By Data! The October 6 issue of Seotistics is here for you! There is too much misinformation online, especially on the topics of Analytics and Marketing. The thing is, some bad advice can be extremely expensive for businesses. I show you what to avoid and why it's suboptimal! Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users can read this tutorial to do it. Read this in your browser 📣📣...
about 2 months ago • 6 min read
Use Data Or Be Used By Data! The September 29 issue of Seotistics is here for you! You often read about crazy stuff on social media like LLMs and automation. Even some "consultants" or agencies hype cool stuff up for selling. However, all of this doesn't matter without the good data basics. Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users can read this tutorial to do it. Read this in your browser 📣📣 Important...
2 months ago • 6 min read