30% off on all of my products until July 29 (CET), be quick! Use the code "SUMMER25" at checkout. Analytics for SEO - Course (1-to-1 on demand, full support and exclusive content + free updates) P.S. The course was updated recently and will receive more content this week. Learn Analytics For SEO Now! If you are tired of being puzzled by Web data, I can help you: ✅ Python notebooks and SQL code to learn the hard skills ✅ SEO Processes and Examples to convince stakeholders and become actionable...
1 day ago • 1 min read
Use Data Or Be Used By Data! The July 7 issue of Seotistics is here for you! LLMs, AI, this and that, there are too many buzzwords but not much action. Was content actually affected? Yes and no. I will tell you exactly why and what you can do instead of reading another case study. Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users can read this tutorial to do it. Read this in your browser 📣📣 Important...
8 days ago • 8 min read
Use Data Or Be Used By Data! The June 30 issue of Seotistics is here for you! An Analyst is a superior thinker and a person who can dissect topics with precision. Some of my students and readers alike commit the usual mistakes that can be easily avoided. We will take some of the concepts from my last issue to see why. ⚠ This Seotistics issue may inflict scalds and burns, handle with caution. Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into...
15 days ago • 9 min read
Use Data Or Be Used By Data! The June 23 issue of Seotistics is here for you! Let's talk about career today. Seotistics is big on upskilling and understanding how professionals can improve and I want to tell you my key lessons. After 7 years as an SEO and around 4-5 years as a Data Analyst, this is my time to shine. I wanted to make this issue different so you can also go beyond data. P.S. I've updated my content on combining GSC and GA4 data in BigQuery, check it out! Please move this email...
22 days ago • 6 min read
Use Data Or Be Used By Data! The June 16 issue of Seotistics is here for you! What's the difference between a GREAT application of Web Data and moderate (or no) results? Does it have to do with the stack or the tools? Uhm, not really... It's about understanding marketing and business! Today I talk about Marketing and why there is a lot of work to do in the industry! P.S. Released a new article on Keyword Clustering + free code included, go check it out! Please move this email to your Primary...
29 days ago • 6 min read
Use Data Or Be Used By Data! The June 9 issue of Seotistics is here for you! Social media are landmines of information. You can find pretty much everything and most takes aren't even correct. Today I will show you some concepts to get started with web data in any company. This won't be a tutorial, this is about processes, mindsets and thinking correctly. P.S. I revamped my article about Content Decay, go check it out! Please move this email to your Primary inbox or reply to it. This is to...
about 1 month ago • 6 min read
Use Data Or Be Used By Data! The Jun 2 issue of Seotistics is here for you! When I switched to Analytics I wasn't prepared to the amount of brutal change brought by LLMs. And now I love it even more! Unfortunately, many professionals are still tied to their old ways because "it's always been like that". I am here to show you how to upskill to survive in the future (and make some money while at it). Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes...
about 1 month ago • 7 min read
Use Data Or Be Used By Data! The May 26 issue of Seotistics is here for you! Knowledge graphs have been making their way through in the last few years. Small and medium companies have no clue but corporations are currently employing such technologies! So why am I even mentioning them? And what have these strange things to do with AI? P.S. This topic is huge, expect a more proper coverage in either my website or course. Please move this email to your Primary inbox or reply to it. This is to...
about 2 months ago • 6 min read
Use Data Or Be Used By Data! The May 19 issue of Seotistics is here for you! AI is making some nice advancements as of late and I am here to show you some ideas. I had to talk about Knowledge Graphs and Taxonomies but I will postpone it... These tools are quite relevant today and can massively help you. Mind you, Analytics is NOT only tools and tricks though... Please move this email to your Primary inbox or reply to it. This is to prevent Seotistics goes into spam by accident. Gmail users...
about 2 months ago • 7 min read